Entrepreneurship in Practice I - MGT306 Fall 2026
Course
Here is the course outline:
1. Class 1
Sep 3
Introduction to course |
2. Class 2
Sep 10
Introduction to solution focussed ideation for business purpose |
3. NO CLASS on September 17. Make up class TBD
Sep 17
NO CLASS on September 17. Make up class TBD |
4. Class 4
Sep 24
Start with business purpose generation process according to "Emotionally Intelligent Idea Generation" methodology from TeachingEntrepreneurship.org/ExEC |
5. Class 5
Oct 1
Final teams were formed for companies which emerged from ideation phase. |
6. Class 6
Oct 8
Validation phase: Focus on interview generation & analysis, with help of AI. Working with tools from toolbox on of students' entrepreneurship initiatives. Optimizing Lean Canvas in a workshop style class |
7. Class 7
Oct 15
Validation phase: Focus on interview generation & analysis, with help of AI. Working with tools from toolbox on of students' entrepreneurship initiatives. The general idea is that only once all projects went thru Lean Canvas, PESTEL, and Porter's 5 Forces strategic tools, a better assessment will be possible about each project's chances to be pursued further. |
8. Class 8
Oct 22
Lean Canvas & Business Plan: Which should be based on what the teams derived from Interviews, evtl competitive analysis, PESTEL analysis and Porter's 5 Forces analysis. |
9. Class 9
Nov 5
Finalizing Lean Canvas, working on business plan Introduction to concept development |
10. Class 10
Nov 12
Topic: Storytelling, concept development & storyboard creation (1) Teams will refine their concepts, they will start to map their minds around selling them with a video for the JA competition. Therefore, basics of storytelling & concept development will be introduced in class. |
11. Class 11
Nov 19
Storyboard: Every team will work on their storyboards From storyboard to shooting board. |
12. Class 12
Dec 3
Depending on each team's progress, work on storyboard / shooting board / first edits, and business plan |
13. Class 13
Nov 26
Depending on each team's progress, work on storyboard or business plan |
14. Class 14
Dec 10
Review of film edits and business plan. |
15. Class 15
Oct 22
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